@venmo social
@venmo social
@Venmo Makes money social.
THE ASK: Position @Venmo to be the most engaging fintech brand on socials and increase our Gen Z following to drive quality brand engagements.
STRATEGY: Create evergreen social content that is social-first, culturally relevant, and community-centric to build brand affinity.
THE WORK: @Venmo social content is: vibey, interactive, captures UGC, meme-like, IRL moments, creator-driven, and man-on-the-street videos highlighting small businesses in communities, and FUN!
MEET THE TEAM 🤑
Copywriters: David Azrael, James St. Julian II
Account Directors: Kyle Johnson, Ivy Klock, Katie Kimball
Project Managers: Corinne Dietz, Kaylin Mere
Creative Director: Derekh Froude
Strategists/Community Managers: Rafaela Carrasco, Jen Morasco
Strategy Director: Liz Hanna
Designers: Taylor Franklin, Ryan Michael
Venmo creator network
THE ASK: Reach 1M Followers on TikTok Q1 2024
THE STRATEGY: Create evergreen social content that is social-first, culturally relevant, and community-centric to build brand affinity.
THE WORK: Ideating, scripting, and briefing monthly to our 6 content creators with evergreen, trend-focused, reactive, social-first videos.
